George Matus, Apptooth Founder and CEO. Apptooth was recognized as one of the most innovative up and coming mobile software application development companies and acquired just three years after launch. Mobile apps included HERO focused on crowd-sourced, geo-fenced location awareness featured by Apple in the App Store and demonstrated on Good Morning America and CNN together with George Matus, Elizabeth Smart and the former U.S. Attorney. Other mobile apps included geo-fencing and NFC/near field communications protocol solutions with accelerometer, GPS and core location framework features. And augmented reality gaming applications endorsed by top world surf league surfers.